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Kinetic Motorcycles

Founded in 2013, Kinetic Motorcycles is dedicated to bringing innovation, creativity, and function to the hand-built motorcycle culture. The company designs and manufactures original, high-quality custom motorcycle parts in the USA. GrowthMak partnered with Kinetic Motorcycles to enhance their online presence, increase sales, and establish them as a leader in the motorcycle customization market.

Kinetic Motorcycles
Services
Google Ads, Meta Ads, Website Development, Conversion Rate Optimization (CRO), Email Marketing Search Engine Optimization (SEO), Content Writing
Timeline
November 2024 - Till Date
Platforms
Google Ads, Meta Ads, Squarespace
Client
Kinetic Motorcycles
$100K+ (within 6 months)
Revenue Generated
3.8
Paid Advertising ROAS
Visit Client's Website
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Project Summary

Founded in 2013, Kinetic Motorcycles is dedicated to bringing innovation, creativity, and function to the hand-built motorcycle culture. The company designs and manufactures original, high-quality custom motorcycle parts in the USA. GrowthMak partnered with Kinetic Motorcycles to enhance their online presence, increase sales, and establish them as a leader in the motorcycle customization market.

Project Implementation

  • E-commerce Website Development: GrowthMak redeveloped Kinetic Motorcycles' Squarespace website to enhance user experience and improve click-through rates.
  • SEO Optimization: GrowthMak implemented a comprehensive SEO strategy, including keyword research, competitive analysis, and the creation of SEO-optimized content for website and product pages.
  • Content Writing: To establish Kinetic Motorcycles' authority and professionalism, GrowthMak delivered monthly compelling and SEO-friendly blog posts.
  • Email Marketing: GrowthMak set up an email marketing automation system using Squarespace's built-in tools, creating engaging content for email flows, including welcome and abandoned cart sequences.
  • Paid Advertising:

    • Google Ads: GrowthMak's Performance Max campaigns generated $27,663 in revenue with a ROAS of 4.
    • Meta Ads: Manual and Advantage+ campaigns generated $19,354 in revenue with a ROAS of 3.5.
    • Overall Paid Advertising Revenue: $47K with a ROAS of 3.8.
  • Conversion Rate Optimization: GrowthMak used data-driven analysis and A/B testing to improve website landing page conversion rates.

Project Results

  • Significant SEO Improvement: GrowthMak's SEO strategy resulted in first-page rankings on Google SERP for multiple targeted keywords and generated $62,831 in revenue.
  • Improved Website Traffic: GrowthMak's full-funnel strategy increased website traffic by 43,995.6% from November to April.
  • Enhanced Brand Visibility: Kinetic Motorcycles' online presence was strengthened, establishing them as a leader in the motorcycle customization market.
  • Significant Revenue Growth: GrowthMak's full-funnel strategy (organic & paid) generated over $100K in revenue within six months.

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